mashup* Workshop - 3rd October - Hyperlocal (Local 2.0)
This workshop style event will be held on the 3rd October from 10am - 4pm in central London
This Workshop event from 10.00 to 16.00 will provide a forum for the people, organisations and companies working in the 'local' sector affected by and developing solutions, to collaborate around a number of key issues.
There will be 4 hours of ‘sessions’ and 4 main topics. The idea of each session is to provide:
10 mins - 2 Speakers to say 5 min each on the subject
40 mins - whole group to break into groups of 6 to discuss
10 mins - the moderator for that session to pull key findings from each group into a summary which can be discussed by the whole group
The issues that the workshop/conference will cover include:
Local news & TV/radio
Local directories & reviews/ratings
Local politics & democracy/engagement
Local community & social networks
Supported by:
Participating organisations include:
Further information
The availability of local data/information (places, events, news, people) from public(local and national government), commercial and generally on the Internet is transforming a number of established market sectors including local newspapers, directories, tv and classifieds. The development of new ‘2.0’ services is potentially transforming these industries with legacy solution and business processes and the revenue is shifting rapidly online.
Local advertising is shifting online and with new location aware devices both GPS and others such as the iPhone we are starting to see the creation of a new breed of ‘hyperlocal’ services providing people with access to news, information and entertainment that is ‘local’ to them at the point of time where they are.
We are also starting to see the emergence of local social networks as people start to use the network to connect and communicate with those near them.
We see people travel to city centres to network yet the people they meet often live near to their home. There is value in the locality that isn’t immediately obvious – online local networks can make this apparent.
From a non-business perspective, there is a desperate need for people to share and refer good and bad local business services from valuable home help to cowboy plumbers.
Get in touch
For more information or to suggest topics etc. please email team@mashupevent.com
